Description
In our fast-paced and digital world, it’s easy to overlook effective ways to grow your firm. In this course, you will learn how to develop clear messaging about your firm’s services, the essential ingredients you need for effective digital marketing, and how to turn leads into clients.
This nano learning module focuses on essential digital growth strategies and how you will implement them.
Learning Objectives
- Learn how to create a lead generator and email strategy.
- Identify better questions to ask when gathering testimonials.
Major Topics
- The importance of a transitional call to action
- Examples of lead-generating content
- Keys to email campaigns that actually work
- Why traditional methods for gathering client testimonials aren’t effective
- An easy process for getting amazing client testimonials
- Ways to use client testimonials
Provider
Business Learning Institute
Professional Area of Focus
T Shaped Professional Communication
CPE Field of Study
Communications and Marketing
Who Should Attend
- All professionals in an organization
Instructor(s)
Jon Hubbard
