In our fast-paced and digital world, it’s easy to overlook effective ways to grow your firm. In this course, you will learn how to develop clear messaging about your firm’s services, the essential ingredients you need for effective digital marketing, and how to turn leads into clients.
This nano learning module will help you understand why firms struggle to talk about what they do in a way that’s compelling to their clients and prospects. You will learn the value of “story” in your promotional materials.
- Identify messaging mistakes that prevent you from connecting with your clients and prospects.
- Recognize the value of story-telling to generate quality leads.
- Identify the elements of clear and compelling marketing messages
- How to create lead-generating content and strategy
- Setting – and achieving – revenue goals
Business Learning Institute
Professional Area of Focus
T Shaped Professional Communication
T Shaped Professional Data / Digital / Technical
CPE Field of Study
Communications and Marketing
Who Should Attend
- All professionals in an organization
Register for this Event
The Most Essential Growth Strategies: Clarify Your Firm’s Messaging