Course ID: BBPCT

How to Build a Base of Personal Credibility and Trust

Building credibility is a fundamental requirement for success in any role. Credibility is intentional, not a random process that “just happens.” You build credibility by delivering value to others and helping them solve their problems, not by being the smartest person in the room. Native intelligence and experience only get you so far. Without credibility, people stagnate in their careers. They become frustrated. They get passed over for promotions.

This course will describe how to build credibility and develop the emotional intelligence you need for professional success and a greater impact on your organization or business.

Learning Objectives

  • Define the sources of credibility
  • Illustrate techniques and behaviors to build credibility and trust
  • Recognize the connection between credibility, communication, and effective influence
  • Identify effective influence techniques
  • Recognize the difference between expertise and credibility

Major Topics

  • Why expertise is not enough to build a base of credibility
  • How communication, particularly active listening, impacts credibility
  • The link between credibility and Emotional Intelligence
  • The importance of character and courage
  • Three most common barriers to building credibility
  • Credibility and recognition as a Subject Matter Expert (SME)

Advanced Preparations


Who Should Attend

Professionals in a leadership, supervisory or management position.

Fields of Study

Personal Development


Prior management experience


Business Learning Institute

CPE Credits




This course is available for your group as:


Let's Roll!

To learn more or customize this course for your group, complete this form and a BLI team member will get back with you shortly.

Or, contact BLI: 888-481-3500 or
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