CONTACT THE BUSINESS LEARNING INSTITUTE
Name*
Email Address*
Phone Number:
Message:
Please enter the following text in the box below:
captcha
ADDRESS: 901 Dulaney Valley Road, Suite 800
Towson, MD 21204
PHONE: 888-481-3500
FOLLOW BLI:
MBAexpress: Masterful MarketingCOURSE ID: MBAMM
DESCRIPTION

You have developed a strong technical expertise but what about those skills necessary to grow and expand your business? This course will discuss various methods of lead generation, investing in your people, the importance of branding, the and the use of social media.

DESIGNED FOR: CPAs, corporate finance teams, business leaders and other financial professionals.FIELD OF STUDY: MarketingLEVEL: BasicPREREQUISITES: NoneCOURSE PRODUCER: Business Learning InstituteCREDITS: 1.0OBJECTIVES:
  • Illustrate the marketing value by investing in their people
  • Identify how business professionals are differentiating themselves in the market place
  • Describe ways to strengthen business relationships
  • Recognize ways to determine ROI using social media
HIGHLIGHTS:

* Determine what lead generation method would work the best for their business (referrals, direct marketing, publish a book, etc.) * Recognize that you are in the people business first and it’s people who create the relationships that that drive revenue * Discuss the differences between the various social media platforms

Download the 2016 Business Learning Institute Course Catalog DOWNLOAD PDF
Business Learning Institute - Course Catalog
SUBSCRIBE TO THE BLI BLOG