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ADDRESS: 901 Dulaney Valley Road, Suite 800
Towson, MD 21204
PHONE: 888-481-3500
FOLLOW BLI:
Business Development: Distinctions Between Marketing and SalesCOURSE ID: DMBD
DESCRIPTION

Is it marketing or is it sales And, does it make a difference This short course explores those key questions – and their implications for growing your business.

DESIGNED FOR: Those who want to grow their businessFIELD OF STUDY: MarketingLEVEL: BasicPREREQUISITES: Some experience in business developmentCOURSE PRODUCER: Business Learning InstituteCREDITS: 1.0OBJECTIVES:
  • Differentiate among the "Big Three concepts in business development: sales, marketing and wasting your time and money
  • Use tips to improve the first two and avoiding the third
HIGHLIGHTS:

* The most important thing sales and marketing professionals can do * The biggest mistake * Building better brand buzz * “Karma-based” marketing – and how it can work for you

Download the 2016 Business Learning Institute Course Catalog DOWNLOAD PDF
Business Learning Institute - Course Catalog
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